At a Glance

Our mission is to be the #1 sustainable style destination


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Our Values

We do it together

We do it by being real

We do it with passion

We do it with fearless creativity and the spirit of adventure

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Our History

Superdry began in 1985 in Cheltenham. since then the Superdry brand has gained both recognition and popularity in the UK and overseas and this underpins the growth of the business.

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Our strong and experienced leadership team provides strategic direction and support as Superdry grows and develops.

We continually evolve and improve our governance framework in line with the maturity of the Company and in light of emerging governance reforms and best practice.

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FY22 Annual Report and Accounts

Our latest financial results are available here