Superdry plc: Director/PDMR Shareholding

Superdry plc (SDRY)
16-Nov-2021 / 14:00 GMT/BST
Dissemination of a Regulatory Announcement, transmitted by EQS Group.
The issuer is solely responsible for the content of this announcement.

SuperdryPlc

('Superdry' or the 'Company)

16 November 2021

Notification and public disclosure of transactions by persons discharging managerial responsibilities ('PDMR') and persons closely associated with them ('PCA')

On 15 November 2021, the following transactions by PDMRs took place in relation to Superdry's Share Incentive Plan ('SIP'). The SIP is an all-employee trust arrangement approved by HM Revenue and Customs, under which employees are able to buy shares in the Company of 5 pence each ('Ordinary Shares'), using deductions from salary in each calendar month ('Partnership Shares'), and receive allocations of matching free Ordinary Shares ('Matching Shares').

Details of the number of Partnership Shares purchased by the PDMRs at a price of £2.967 per Ordinary Share, and the number of Matching Shares allocated by the SIP Trustees to the PDMRs for no consideration, are set out against their names in the table below.

Name / position of PDMR	Number of Partnership Shares	Number of Matching Shares
Phil Dickinson - Creative Director	50	5

The PDMR notified the Company of the above transactions on 16 November 2021.

The Company makes this announcement, including the notification(s) below, in accordance with the requirements of the EU Market Abuse Regulation.

1.	Details of the person discharging managerial responsibilities/person closely associated
a)	Name	Phil Dickinson
2.	Reason for the notification
a)	Position/status	Creative Director
b)	Initial notification/Amendment	Initial Notification
3.	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Superdry Plc
b)	LEI	213800GAQMT2WL7BW361
4.	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Ordinary shares of 5 pence each ISIN: GB00B60BD277
b)	Nature of the transaction	Purchase and allocation of Partnership and Matching Shares (no consideration), respectively, under the Superdry Share Incentive Plan.
c)	Price(s) and volume(s)	Price 1. £2.967 nil	Volume 1.50 5
d)	Aggregated information	Price 1.£148.35	Volume 1.55
e)	Date of the transaction	15 November 2021
f)	Place of the transaction	London Stock Exchange (XLON)

For further information:

Superdry Plc

Ruth Daniels

Company Secretary

44 (0) 1242 586643


ISIN:	GB00B60BD277
Category Code:	DSH
TIDM:	SDRY
LEI Code:	213800GAQMT2WL7BW361
Sequence No.:	126960
EQS News ID:	1249474


End of Announcement	EQS News Service