Global Trading Director
Jon joined Superdry in April 2014 and is the Global Trading Director. Prior to that he held a number of positions at Asda Stores, including that of Multi-channel Director. As Multi-channel Director, Jon worked closely with Walmart’s Global e-commerce team based in San Bruno, California, and was therefore at the sharp end of much of the e-commerce innovation that took place in Silicon Valley. Prior to Asda, Jon worked at ShopDirect Group, where he held several senior positions including Buying and Merchandising Director and New Business Development Director. Jon played a key role in the early years of transforming ShopDirect from a paper based retailer into a major e-commerce player.